Scavino and Gobino are two Piedmontese companies producing wine and chocolate respectively, a winning combination if you want to launch a collaboration.
The brief included the construction of a packaging that contained the products of Scavino and Gobino correlated by a brochure that eventually explained the theme chosen for the graphics that bind the whole project.
CONSTRUCTION
Scavino and Gobino are two Piedmontese companies producing wine and chocolate respectively, a winning combination if you want to launch a collaboration.
The brief included the construction of a packaging that contained the products of Scavino and Gobino correlated by a brochure that eventually explained the theme chosen for the graphics that bind the whole.
We therefore speak of an adult and refined target. Shown here on the side is the wireframe of the box I designed for this project, and all the components inside.
The pack will be in 2mm thick plasticized rigid cardboard and the closure has magnetic strips placed inside the doors and in the main body, for good strength.
EXTERNAL PACKAGING
The theme of this pack is Sun and Moon, also seen as Yin and Yang, two halves that complement each other albeit opposite. In fact, this is how wine and chocolate are, difficult to pair, but when the combination is successful there is a new and refined flavor experience. The mockups presented below are all 3D models made on Fusion, render in Dimension.
WINE
I decided to use a Barolo, a Scavino specialty, to combine with the varied choice that I propose with regard to chocolates.
This is because Barolo is particularly recommended, especially if you want to combine a bitter taste like that of dark chocolate.
As for the style, I take up the simplicity of the white color that characterizes the left side of the pack, combined with the delicate silver and white embossed decorations.
As for the bottle, the information label is present only on the back, while the front is printed directly in silver on the surface of the glass, for a minimal and elegant result.
CHOCOLATES
As for the chocolates, the decision fell on a wide choice of flavors, which in their simplicity help the discovery of various combinations with a versatile wine such as Barolo.
Starting from the extremes that will be extra dark chocolate wafers (70% cocoa), there will be a crescendo of sweetness passing towards the center, first dark chocolate (50% cocoa), then arriving at milk chocolate (35% cocoa) and finally the center, of white chocolate.
The decoration suggests in fact the percentage of cocoa which decreases until it reaches zero level, on the back of each chocolate there will be shown the taste of each one as well as the Gobino brand.
BROCHURE
The brochure briefly collects information regarding the theme chosen for the pack, as well as further information on the companies that have formed this collaboration.